The death of Instagram for brands

Earlier this week Instagram updated its news feed algorithm. Posts will no longer appear in chronological order and instead be sorted “based on the likelihood you’ll be interested in the content, your relationship with the person posting, and the timeliness of the post.” What this means is that Instagram will choose what to surface and when…

Nike just unveiled the first real power-lacing sneaker, the HyperAdapt 1.0

It’s finally here. After teaming up with Michael J. Fox to tease us with self-lacing Nike Magson Back To The Future day in October, Nike has finally announced a mass production shoe that will feature real-life power laces. Announced today at the Nike Innovation Summit, the HyperAdapt 1.0 will be the first shoe to take advantage of Nike’s…

What Instagram’s New Algorithm Could Mean for Agencies and Brands

With more than 400 million monthly users and a growing number of advertisers, Instagram is adding an algorithm that reorders pictures and videos in users’ feeds based on their interests. It’s a move marketers say was inevitable, as the photo-sharing app builds out its ad business and takes a page from sister company Facebook’s playbook, even if…

Google announces Analytics 360 Suite for enterprise marketers

Google is launching a new product for enterprise marketers today that will directly challenge Adobe’s Marketing Cloud and similar services. The Google Analytics 360 Suite will combine Google Analytics Premium (now called Google Analytics 360) and Adometry (which it acquired in 2014 and which is now called Attribution 360), with an enterprise-class version of Google’s Tag Manger and three new products (Audience Center 360,…

8 Notable Startups at SXSW in Recent Years That Were Breakouts or Busts

A year ago, livestreaming app Meerkat made a splash as one of the latest major startups to break out at South by Southwest Interactive. But with growing competition in live video from behemoths Twitter and Facebook, the company is pivoting to become a video-based social network, Re/code reported last week. “The year started on a high note. ……

Uber launches motorbike service to go after Grab and Go-Jek

Uber has finally entered the motorbike taxi war, launching the on-demand service in Thailand today. The company says it chose to pilot UberMOTO in Bangkok, where over 1,500 new cars hit the streets every day and the average daily commute takes two hours. That congestion has made moto-taxis a common form of transport in Bangkok,…

New Tools for Managing Communication on Your Page

Earlier this year we introduced new features for Pages to make it easier for businesses to be where their customers are and communicate with them anytime, anywhere. As more customers interact with businesses on the go, Pages are the mobile solution for businesses. Now there are over 50 million active business Pages and many of…

Facebook is unleashing universal search across its entire social network

Almost a year ago, Facebook transformed the search bar normally used to find other Facebook users into a tool for finding what those users were saying. The company indexed everyone’s posts so you could see friends discussing Mad Max or the FIFA Women’s World Cup by typing the phrase into the search box instead of…