H&M “A magical holiday” by Forsman & Bodenfors

H&M’s new holiday ad is a modern-day fairy tale starring Nicki Minaj, Jesse Williams and John Turturro. But rather than a magical forest, the story is set in the suburbs with contemporary interpretations of fairy tale creatures. The campaign will air in 67 markets worldwide. It was created by Karin Frisell, Anna Qvennerstedt and Johan…

Otto “Together it’s Christmas”

German retailer Otto departs from schmaltzy festive cheer in its Christmas ad set in the Bolivian mountains. After a bus journey is derailed by a landslide, the passengers are dismayed to realise they will miss spending Christmas with their loved ones. But inspired by a girl singing Spanish Christmas classic Feliz Navidad, they come together…

BBC One “The supporting act”

The first Christmas campaign by BBC Creative, the broadcaster’s in-house agency, is one of the most charming ads of the season. The stop-motion film follows a 10-year-old girl as she practices for the most important dance performance of her life, while her busy dad is distracted with Christmas preparations. When the big night arrives the…

Toyota R+S Christmas commercial

This holiday season, let’s bring everyone a little closer together. Toyotathon is back for its 38th year with a 100-second holiday commercial from Saatchi & Saatchi LA that showcases a family’s multi-generational story. ‘R+S’premiered Tuesday night, November 28th, on NBC during ‘The Voice’ in an isolated pod, with no other advertising or promotional spots surrounding…

Asda unveils its delightfully magical Christmas advert

Asda has gone all Charlie and the Chocolate Factory on us for its new Christmas advert. Following on the tails of the Argos Christmas advert, Asda’s festive offering has been created by Saatchi & Saatchi – and it’s delightfully magical. Set to the music of Fleetwood Mac’s ‘Don’t Stop’, the advert follows a young girl…