Moleskine Creates a Coca-Cola Inspired Notebook Collection

Brand: Moleskine

Agency: Ogilvy & Mather Paris.

Collection Celebrates Centenary of Coke’s Glass Contour Bottle

Moleskine is celebrating the 100th anniversary of Coca-Cola’s glass contour bottle with a notebook collection inspired by its curves. It asked five designer and illustrators to create designs for the #CokeMashup collection, and also invited German director/producer Tilman Singer to create a short film, seen here, exploring the notebook and iconic bottle.

American designer David Schwen created a photographic representation of eight bottles arranged in a pinwheel formation, dripping with Coca-Cola Red paint, on a white, hard-cover canvas notebook. Available only through Moleskine Stores online and at Moleskine Retail Stores, it is printed in a limited run of 5,000.

The other designers are Matt Allen, Chris Weston (forpeople design), Hitomi Watanabe and Iku Oyamada (HI(NY) design) and a team from Ogilvy & Mather Paris.

(Source: creativity-online.com)