McDonald’s – Australia

Brand: McDonald’s Agency: Leo Burnett London Credit to McDonald’s as the intro to this ad is actually one of the better tourism films we’ve seen for the land Down Under in recent times, highlighting its wealth of ‘sleepy bears’ and ‘noisy sticks’ among other things. It’s soon business as usual as the fast food chain…

The Bobbing Heads of Swindon

Brand: McDonald’s Agency: Academy Films and Leo Burnett Academy Films and Leo Burnett create a quirky countdown to lunchtime for McDonald’s You know the feeling. Rumbling tummy. Eyes trained on the office clock. Then the clock on your phone. Then back to the office clock. The wait for lunchtime can be interminable – not least…

Emoticon City

Brand: McDonald’s France Agency: BETC McDonald’s France and BETC launched the famous “Come as You Are” signature in 2008. Recently they once again brought it to life through “EMOTICON CITY”, a new brand campaign that quickly went viral. Discover why the creative chose emoticons and how they were brought to life in the behind the scenes…

Track My Macca’s – McDonald’s Australia

Trong hơn một thập kỷ qua, McDonald đã cố gắng chống lại những tin đồn/nhận thức tiêu cực về chất lượng thức ăn của họ. Tuy nhiên, có vẻ như kết luận này của McDonald’s chưa đầy đủ, nên chiến dịch này rất cần thiết để hướng đến cộng đồng ngưới Úc. McDonald’s là chuỗi…